Kayser Chrysler Center


Automobile Sales & ServiceAutomobile Repair & Service

About Us

Kayser began selling and servicing cars back in 1925 on East Washington Avenue in Madison. Paul A. Kayser, a farmer from Fitchburg opened the dealership to sell and service the new Ford Model T. Thanks to the loyalty of so many satisfied customers and the dedicated & effective work of so many Kayser employee's we grew to be the largest Ford dealership in the state.

Kayser has since grown to sell Nissan, Chrysler, Dodge, Jeep, Ram, Ford and Lincoln brands in four locations, Sauk Prairie, Pulaski, Watertown and Madison.

Video Media


Outdoor View at Night
Aerial view of cars in the lot
Close up of a red dodge car
Close up of a dodge car seat
Back of a white dodge truck
Front of a car