While playing basketball for the University of Wisconsin, Curt Mueller realized athletic training rooms were simply inadequate for serious athletes. But it wasn’t until 1959, while working with his father at the family’s drugstore, that his insight would change everything.
Led by his entrepreneurial spirit, Curt saw a huge opportunity for helping athletes enhance their performance and improve recovery from injury. Blending his sports experience and his pharmacology degree, he coined the terms sports medicine and sportscare. And Mueller Sports Medicine was born.